Arre wah! Jason Kothari, jo pehle Housing.com aur Freecharge ke CEO reh chuke hain, unki AI entertainment startup Mythik ne $5 Million ka naya capital secure kar liya hai. Is funding round ke baad, Mumbai-based company ki valuation $50 Million cross kar gayi hai.
Is round mein Dream11 ke CEO Harsh Jain, Indian School of Business ke cofounder Rajat Gupta, Blume Founders Fund, Bharti Mittal Family Office se Zubin Bharti Mittal, Point72 se Ishan Sinha, aur Rooshabh Shah jaise bade log aur firms shamil hain. Purane investors jaise Sakal Media Group, Patni Family Office, aur Parekh Family Office ne bhi participate kiya hai, jo pichhle saal May mein hui $15 Million ki funding ko extend karta hai.
Growth Plan ko Speed Milegi!
Ye extra paisa Mythik ke content ko scale karne, apni tech platform ko improve karne, aur digital experiences aur consumer products mein launch strategy ko support karne ke liye use hoga. Kothari ka kehna hai ki is funding se woh ek "category-defining tech-first global entertainment company" banayenge. Startup ka aim hai Eastern cultures ki stories, khaas kar Indian mythology, history, aur folk tales ko use karke 10-12 minute ke engaging short-form videos banana.
AI se Global Reach
Mythik ka main plan hai artificial intelligence ka use karke traditional stories ko digital content mein badalna. Company ka target hai 3.5 billion logo ka global audience. Is saal ke end mein products launch hone ki ummeed hai, jo ek aggressive plan dikha raha hai.
