Kyun Ye Naya CPTO Important Hai?
Prasanna Prasad, jo pehle Verve Group Inc. mein CTO the, ab Dailyhunt aur Josh platforms par AI se judi innovations ko lead karenge. Unka kaam hoga engineering, product, aur data science ko ek saath laana taaki AI ka use karke user engagement aur monetization dono badha sakein. Ye sab isliye ho gaya hai taaki company FY26 ke doosre half tak group level par profitable ban jaaye.
AI Se Kaise Hoga Kamaal?
Prasad ki expertise AI platforms ko scale karne aur advertising systems ko optimize karne mein hai. Unki presence se company ko personalized content aur creator platforms ko improve karne mein help milegi. Goal ye hai ki digital advertising monetization aur effective ho, jo company ke liye earning ka ek bada source hai. Digital ad market mein AI ka role bahut badh raha hai, aur VerSe iss trend ko pakadna chahti hai.
Company Ki Performance Aur Future:
VerSe Innovation ne revenue growth mein accha kaam kiya hai, FY25 mein operating revenue ₹1,930 crore tak pahunch gaya, jo ki 88% zyada hai pichle saal se. Losses bhi kam hue hain, FY24 mein -89% se sudhar kar FY25 mein -38% ho gaye hain. India ka digital media aur AI market bhi tezi se badh raha hai, aur VerSe iska fayda uthana chahti hai. Unki valuation ~$5 billion thi April 2022 mein jab unhone $805 million raise kiye the.
Challenges Aur Next Steps:
Haal hi mein company ne 350 employees ko layoff bhi kiya hai AI integration aur efficiency ke liye, jo operational pressures dikhata hai. Short-video market mein kaafi competition hai, jismein constant innovation chahiye. Iss sab ke beech, company ne AI plans ko execute karne aur use reliable income mein badalne ke challenges ko bhi samjha hai. VerSe ka FY26 H2 tak profitable hone ka goal inhi initiatives par depend karta hai.