Apple at 50: Kaise Product Flops ne $4 Trillion Success ka Rasta Banaya?

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AuthorVihaan Mehta|Published at:
Apple at 50: Kaise Product Flops ne $4 Trillion Success ka Rasta Banaya?
Overview

Yaar, Apple ne apni **50th** anniversary par **$4 Trillion** valuation ka record tod diya hai! Aur pata hai kya? Yeh success sirf achhi cheezon se nahi, balki kuch bade product fails se bhi aaya hai. Lisa computer se le kar butterfly keyboard tak, in galatiyon ne hi Apple ko aaj yahan tak pahunchaya hai.

Lisa Computer: Mehnga Shauk, Kam Bikri!

1983 mein Apple ne Lisa computer launch kiya tha, jo pehli baar graphical interface aur mouse le kar aaya. Par bhaari daam, $9,995 (lagbhag ₹9,995 ke barabar), aur slow performance ke karan yeh flop ho gaya. Sirf 10,000 units hi bik paye, aur iski flop hone ki wajah se Steve Jobs ko bhi company chhodni padi thi.

Pippin Console: Gaming Market Mein Pata Chala Thokkar!

90s ke beech mein, Apple ne Bandai ke saath mil kar gaming aur multimedia market mein Pippin console launch kiya. Price tha $599, jabki Sony PlayStation jaise consoles kaafi saste the. Software options bhi limited the, jiski wajah se global level par sirf 50,000 se kam hi sale hui. Steve Jobs ke wapas aane ke baad isko turant band kar diya gaya.

Power Mac G4 Cube: Design Mast, Price Punch!

2000 mein aaya Power Mac G4 Cube apne unique acrylic case ke liye famous hua, par iska price $1,799 (monitor ke bina) tha. Zyada mehnga hone ke saath-saath cooling issues ne bhi iski sales ko 1,50,000 se 2,00,000 units ke beech rakha. Iske kuch design elements baad mein Mac Studio mein bhi use hue.

FireWire: High Speed, Low Adoption!

Apple ne 1995 mein high-speed data transfer ke liye FireWire launch kiya tha. Par iske license fees ke karan manufacturers ne isko zyada nahi apnaya. USB technology behtar hoti gayi aur Apple ne finally 2011 mein isko band kar diya.

Butterfly Keyboard: Hazaar Takleefein!

2015 mein MacBook Pros mein aaye butterfly keyboard ne patle design ka wada kiya, par dust aur key malfunctioning ne users ko bahut pareshan kiya. Is wajah se $50 million ka class-action lawsuit bhi hua. Finally 2019 tak isko hata kar pehle wala scissor-switch mechanism wapas la diya gaya.

iPhone 5c: Colourful Fail?

2013 mein iPhone 5c plastic body aur kam price ke saath aaya tha, par metal body wale iPhones ke saamne yeh kam premium laga. Iski sales iPhone 5s se kaafi peeche rahi, par isne future mein iPhone SE jaise affordable models ka rasta zaroor khola.

Yeh saare products shayad blockbuster nahi bane, par inhone Apple ko bahut kuch sikhaya. Company ki asli success isi mein hai ki woh market se seekhti hai aur purani ideas ko naye innovations mein badalti hai.

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