Whalesbook
Eveready Ka Naya Factory: Game Changer Hai Kya?
Toh bhaiyon aur behno, Eveready Industries ne Jammu mein apna naya alkaline battery manufacturing plant start kiya hai. Yeh ₹200 crore ka mast project hai jo saal mein 360 million batteries bana sakta hai. India mein yeh pehla domestic plant hai jo sirf alkaline batteries banayega. Ye ek bada step hai kyunki aajkal high-drain devices jaise ki game controllers, digital cameras mein alkaline batteries ki demand bohot tezi se badh rahi hai.
Market dekho toh dry cell market saal mein 2-3% grow kar raha hai, par alkaline battery segment toh over 20% se bhag raha hai! Eveready ka goal hai ki agle three years mein apna alkaline battery market share 16% se 25% tak le jaye.
Import Pe Dependance Kam, Profit Badhega!
Sabse achhi baat yeh hai ki ab Eveready ko finished alkaline batteries import nahi karni padengi. Sirf kuch raw materials bahar se aayenge. Is local production se company ko is segment mein 10% tak zyada profit milne ki umeed hai. Aur kamaal ki baat yeh hai ki FY25 mein Eveready ki alkaline battery sales toh 65.3% badh gayi, aur market share 14.8% ho gaya!
Market Kahan Ja Raha Hai?
Ab log purani carbon-zinc batteries se shift kar rahe hain, kyunki alkaline batteries zyada efficient hain aur modern gadgets ke liye better hain. Company ke CEO Anirban Banerjee ka kehna hai ki agle two to three years mein market ka mix 85-15 se 80-20 ho jayega carbon-zinc se alkaline ki taraf.
Challenges Bhi Hai, Bhai!
Par sab kuch itna aasan bhi nahi hai. Raw material prices badh rahi hain, especially West Asia tensions ke chalte. Isliye Eveready ne apni carbon-zinc batteries ke prices bhi badhaye hain. Company ko Duracell, Indo National (Nippo), aur Panasonic Energy India jaise competitors se bhi muqabla karna hai. Government bhi battery manufacturing ko boost karne ke liye PLI jaisi schemes laa rahi hai, jiska fayda Eveready ko mil sakta hai.
Stock Ka Kya Scene Hai?
In sab news ke beech, Eveready ka stock 8.29% bhag kar ₹342.10 par pahunch gaya tha April 22, 2026 ko. Pichhle two weeks mein bhi 8.25% gain dikhaya hai. Analyst ke targets ₹329 se ₹447 tak hain, matlab sabki rai ek jaisi nahi hai. Company ne FY24 mein ₹66.7 Crore aur FY25 mein ₹82.38 Crore ka Profit after Tax (PAT) report kiya hai. Analysts expect karte hain ki revenue agle three years tak 10% annual growth dikhaye.