Haier Appliances India is festive season mein zabardast growth expect kar raha hai. Company ka pura focus ab premium products jaise smart washing machines aur refrigerators par hai.
Festive Season mein Haier ka Masterplan
Haier India is saal apne business ko 30% se 40% tak grow karne ka aim lekar chal raha hai. Company ne entry-level products se hatkar ab premium segment par zor dena shuru kar diya hai. Inhone naye AI-powered washing machines aur 5-door refrigerators launch kiye hain, saath hi ab ye kitchen chimney market mein bhi entry le rahe hain.
Kya Listed Companies ko darne ki zaroorat hai?
Haier ek unlisted company hai, toh aap isme directly invest nahi kar sakte, lekin ye market ka ek bada player hai. Inka pricing strategy sidhe tor par listed players ko impact karta hai. Good news ye hai ki company ab debt-free hai aur pichle saal inka revenue ₹9,974 Crore raha tha.
Commodity prices ka challenge
Sector mein abhi thodi tension hai. Copper, steel aur aluminum ke daam badhne se companies ke margins par dabav hai. Haier ne filhal customers ko price hikes se bachaya hai, lekin Diwali ke baad 2-3% tak ki price hike ho sakti hai. Air conditioners ke daam toh 10% se zyada badh sakte hain.
Investor ka kya role hai?
Jo log listed consumer goods companies mein invest karte hain, unhe ye track karna chahiye ki kya ye companies apne margins maintain kar paati hain ya badhte raw material costs demand ko kam kar denge.