Zepto Launches Super Mall to Compete with Swiggy in Large Order Format

Overview

Quick commerce company Zepto has introduced 'Super Mall', a new vertical for larger orders, aiming to challenge rivals like Swiggy's Maxxsaver. This marks Zepto's second attempt at this format, seeking to capture more market share and become a leader in the quick commerce space. The move intensifies the competition between Zepto and Swiggy.