Secret Funding Revealed: ₹22 Crore Injection for India's AI Logistics Game-Changer!

Startups/VC

|

Updated on 12 Nov 2025, 03:39 pm

QuickShift, a startup specializing in full-stack fulfilment and supply chain technology, has successfully raised ₹22 crore in a pre-Series A funding round. The investment was spearheaded by Atomic Capital, with notable contributions from Axilor Ventures and other investors. The newly acquired funds are earmarked for several strategic initiatives. These include strengthening QuickShift's artificial intelligence (AI)-driven fulfilment platform, expanding its operational footprint into key markets in North and South India, and facilitating a smooth transition to omnichannel operations for both emerging and established brands.

Anshul Goenka, Founder and CEO of QuickShift, explained that the company acts as an on-demand fulfilment engine, managing the entire process from storage and order processing to last-mile delivery across all sales channels. The next phase of growth will heavily rely on AI and data analytics to optimize inventory and delivery efficiency, turning fulfilment from a cost center into a revenue generator.

QuickShift has demonstrated significant growth, achieving 100% annual recurring revenue growth in the past year. It has also expanded its services to include quick commerce fulfilment for platforms like Zepto and Blinkit, and is developing cross-border capabilities to help Indian brands export to markets such as the US, UK, and Australia. The company is establishing regional fulfilment centers in NCR, Bengaluru, and Kolkata to offer same-day and even 8-hour deliveries.

QuickShift currently serves over 100 brands, handling substantial monthly shipment volumes with a high accuracy rate. The company's vision is to build 'India’s most intelligent fulfilment network' leveraging AI, automation, and data.

Impact: This funding round highlights investor confidence in India's logistics technology sector and the potential of AI-driven solutions. It signals continued growth and innovation in supply chain management, potentially influencing competition and investment strategies within the broader e-commerce and logistics ecosystem. Rating: 6/10.

Difficult terms: Full-stack fulfilment: A comprehensive service that manages every aspect of an order's journey from the seller to the buyer, including warehousing, packing, and shipping. Supply chain tech: Technology solutions designed to streamline and optimize the movement of goods and services, from raw materials to the end consumer. Pre-Series A funding: An early-stage investment round that typically follows seed funding, aimed at helping a startup scale its operations before a larger Series A round. AI-driven fulfilment platform: A system that uses artificial intelligence to automate and optimize processes like inventory management, order processing, and delivery logistics. Omnichannel: A retail strategy that integrates different channels of communication and sales (e.g., online store, mobile app, physical store) to provide a seamless customer experience. Annual recurring revenue (ARR): The predictable revenue a company expects to generate from its subscription-based services over a year. Quick commerce: A business model focused on delivering goods, often groceries and convenience items, extremely rapidly, typically within minutes to a few hours.