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TRAI Issues Show Cause Notices to Major Broadcasters Over 12-Minute Ad Cap Violations

Media and Entertainment

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Published on 20th November 2025, 5:37 PM

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Author

Akshat Lakshkar | Whalesbook News Team

Overview

The Telecom Regulatory Authority of India (TRAI) has issued show cause notices to leading television broadcasters, including Zee Entertainment, Sun TV Network, and Network18, for allegedly exceeding the 12-minute advertising limit per clock hour. This action revives a decade-old dispute, with broadcasters having 15 days to respond. The matter is currently sub judice, with the Delhi High Court having granted interim relief to broadcasters in 2013.