Whalesbook
Lava International, the Indian mobile phone maker, is launching a major ₹1,100 crore investment plan for the next five years. The money will be used to diversify operations by manufacturing key electronics components in-house. This strategy aims to increase the value Lava adds and reduce its dependence on outside suppliers.
The company expects significant cost savings from this move. Lava has already seen a 20% drop in the cost of mobile chargers made at its new facility, which uses mostly locally sourced parts. This shows a strong commitment to building India's domestic supply chain.
Expanding Component Production
Lava's plans include making other important components such as camera modules, display modules, enclosures, and complex printed circuit boards. By producing these parts locally, Lava aims to create a more complete and self-sufficient manufacturing system for its mobile devices.
Seeking Government Support
To move forward with these plans, Lava International has submitted its proposals for government approval under the Electronics Components Manufacturing Scheme. Sunil Raina, Lava's Managing Director, confirmed this, highlighting the company's collaboration with government efforts to boost electronics manufacturing in India.