Economy
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30th October 2025, 10:58 AM

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The phrase "this time it's different" is often used to mock investment bubbles and fads, but the article argues that dismissing any claim of fundamental change can lead investors into the opposite trap of assuming nothing ever changes. It posits that the approximately 75 years of relative global stability since World War II might be an anomaly, not the norm, especially considering the historical frequency of major disruptive events like wars, depressions, and systemic collapses.
Currently, several converging forces are challenging this stability: escalating trade conflicts between major powers, rapid technological transformations reshaping economies, decades of monetary expansion distorting asset values, and geopolitical tensions that feel more profound than in recent decades. These factors collectively suggest a potential fundamental shift in the established global order.
**Impact** For investors, this doesn't mean panicking, but rather adopting thoughtful prudence and caution. It suggests that investment principles that worked well during stable periods with falling interest rates may need recalibration. The article emphasizes returning to bedrock fundamentals: understanding what you own, favouring businesses with genuine competitive advantages, meaningful diversification, keeping costs low, and thinking long-term. The greatest risk is clinging to optimistic assumptions calibrated for stability when stability itself may be shifting. Rating: 7/10
**Difficult Terms** * **Rationalizations**: Explanations or justifications for an action or belief that may not be based on logical reasoning. * **Delusion**: A false belief that is firmly held despite evidence to the contrary. * **Promoters**: Individuals or entities that encourage or advocate for a particular scheme, investment, or idea. * **Fads**: Intense and widely shared enthusiasm for something, especially one that is short-lived. * **Suspended disbelief**: The willingness to withhold judgment or belief in order to enjoy a fictional work or an unrealistic idea. * **Replacement cost**: The cost to replace an asset with a new one of similar utility or function. * **Monetary expansion**: An increase in the amount of money and credit in an economy, typically done by central banks. * **Geopolitical tensions**: Strained relations between countries arising from political and geographical factors. * **Globalisation**: The process by which businesses or other organizations develop international influence or start operating on an international scale. * **Monetary policies**: Actions undertaken by a central bank to manipulate the money supply and credit conditions to stimulate or restrain economic activity. * **Competitive advantages**: Factors that allow a company to produce goods or services better or more cheaply than its rivals, leading to greater sales, profits, or market share. * **Financial engineering**: The use of mathematical techniques to solve financial problems, often involving complex financial instruments or strategies. * **Diversify mechanically**: Spreading investments across different assets without deep analysis, often following a set rule. * **Prudence**: The quality of being cautious and showing good judgment. * **Liquidity**: The availability of readily obtainable cash or assets that can be quickly converted into cash.