Economy
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Updated on 04 Nov 2025, 09:58 am
Reviewed By
Abhay Singh | Whalesbook News Team
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Following the United States' imposition of a 50% tariff on Indian goods in two phases, India's proactive strategy to diversify its export markets is beginning to show significant gains. Faced with higher duties, Indian exporters have successfully pivoted towards alternative markets across Asia, Europe, and the Middle East.
Data for September indicates strong performance in sectors like cotton readymade garments, with exports to the UAE, France, and Japan increasing, even as shipments to the US fell by 25% year-on-year. Marine product exports, which saw a 26.9% drop to the US, surged by over 60% to China, Vietnam, and Thailand. Other categories including tea, basmati rice, carpets, and leather goods also found traction in new destinations like the UAE, Iraq, Germany, Iran, Canada, and Sweden, despite lower US demand.
Overall merchandise exports rose 6.7% in September, though shipments to the US, India's largest export market, declined by 11.93%. Officials note that this export diversification is supported by India's free trade agreements, production-linked incentive schemes, and integration with global supply chains, which is healthy for export growth.
Impact This diversification strategy is vital for mitigating the adverse effects of US tariffs. It enhances the resilience of India's export sector by reducing dependence on a single market, thereby stabilizing overall export revenues and contributing to economic growth. The successful shift indicates adaptability and strength in Indian businesses. Rating: 8/10.
Difficult terms Tariffs: Taxes imposed by a government on imported or exported goods. Diversification: Spreading business activities or investments across different markets or products to reduce risk. Bilateral Trade Agreement (BTA): A trade pact signed between two countries. Production-Linked Incentive (PLI) Schemes: Government initiatives to boost domestic manufacturing and exports by providing incentives based on production. Merchandise Exports: The sale of tangible goods (products) to foreign countries. Made-ups: Finished textile products such as curtains, bedsheets, and towels. Technical Textiles: Textiles used for specific functional performance in industries like automotive, medical, or construction. Handicrafts: Items made by hand, often showcasing artistic skill.
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