Reliance Consumer Products Launches Waggies Pet Food, Aims to Disrupt India's Growing Pet Care Market

Overview

Reliance Consumer Products Limited has entered India's booming pet-care market with the launch of 'Waggies', a new brand offering science-backed, high-quality pet food at affordable prices. The brand aims to make nutritious pet food accessible to more Indian households, challenging established players like Nestle and Godrej Consumer Products with competitive pricing strategies.