Whalesbook
India's creator economy is exploding, with 2-2.5 million monetized creators influencing over 30% of shoppers and shaping $350-400 billion in annual spending. Platforms like Myntra, Snapchat, Meta, YouTube, Amazon, Flipkart, and Meesho are heavily investing in creator-led commerce, blending entertainment with shopping, leading to higher conversion rates and significant revenue growth.