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Heineken Silver Arrives in Delhi! United Breweries Bets Big on Premium Beer Boom

Consumer Products

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Published on 25th November 2025, 12:02 PM

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Author

Abhay Singh | Whalesbook News Team

Overview

United Breweries Ltd (UBL) announced the launch of Heineken Silver in New Delhi, set for November 25, 2025. This premium mild lager will be available across bars and retail outlets, targeting the domestic market. Priced from ₹155, it aims to meet growing consumer demand for smoother, lighter international-style beers, leveraging Delhi's young and social demographic.