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Indian Wines Flatline: Why Local Brands Are Losing to Global Giants in a Growing Market!

Consumer Products

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Published on 23rd November 2025, 3:26 AM

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Author

Satyam Jha | Whalesbook News Team

Overview

Indian winemakers like Sula Vineyards are struggling with flat revenues, failing to capture growth in the expanding Indian wine market, which is dominated by international brands. Key issues include consumer ignorance, poor retail experiences, high pricing, and storage challenges, hindering local wine consumption despite overall market expansion.