Star Health Targets ₹24,000 Cr Premium by FY27 with New Product & AI

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AuthorRiya Kapoor|Published at:
Star Health Targets ₹24,000 Cr Premium by FY27 with New Product & AI
Overview

Star Health Insurance aims to reach ₹24,000 crore in premiums by fiscal year 2027. This growth is fueled by expanding its agent network, increased demand after GST adjustments, and the launch of its 'Value Plus' product. The new product offers higher coverage at lower premiums for Tier 2, 3, and 4 cities, supported by 11,000 hospitals. The company is also using AI to process claims more efficiently, handling about 25% of them currently.

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Aggressive Growth Plans

Star Health Insurance is targeting ₹24,000 crore in gross written premiums by fiscal year 2027, a notable increase from last fiscal's ₹20,400 crore. To achieve this, the company plans to significantly expand its agent network, aiming to add around 100,000 partners annually to its existing base of over 850,000. This expansion aims to capture increased market demand, which has seen a rise following recent Goods and Services Tax rate adjustments, leading to more new business and policy renewals.

Reaching Smaller Cities with 'Value Plus'

The insurer has introduced 'Value Plus,' a new product designed to serve Tier 2, 3, and 4 cities. This offering provides health coverage options from ₹7.5 lakh to ₹25 lakh, with premiums set nearly 20% lower than standard products. To support these customers, Star Health has built a network of approximately 11,000 hospitals in these regions, aiming to make substantial health insurance more accessible.

AI Enhances Claims Processing Amid Industry Challenges

Star Health is integrating artificial intelligence to improve its operations, with AI currently managing about 25% of claims. This aims to speed up claim turnaround times, reduce errors, and improve fraud detection. Last fiscal, the company paid out ₹12,000 crore in claims, maintaining a claims ratio of about 69%. Notably, 96% of claims are settled in under three hours. However, MD & CEO Anand Roy highlighted a key industry challenge: an imbalance of power between insurance companies and healthcare providers, often leading to claims disputes. He attributed this to the heavily regulated insurance sector contrasting with the less regulated healthcare industry. Efforts are underway with the IRDAI and CII to mediate these issues and improve claims settlement.

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