RBL Bank Launches Premium LUMIÈRE and NOVA Credit Cards to Target Affluent Indian Consumers

Banking/Finance

Published on 18th November 2025, 4:40 AM

Author

Abhay Singh | Whalesbook News Team

Overview

RBL Bank has entered the high-end credit card market with the launch of two premium metal cards, LUMIÈRE and NOVA. LUMIÈRE, an invitation-only card with a ₹50,000 annual fee, offers exclusive travel and lifestyle benefits. NOVA, priced at ₹12,500 annually, focuses on accelerated rewards for travel and dining. Both cards aim to cater to India's growing affluent and high-net-worth consumer base seeking luxury financial products.