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Indian Auto Market Sees Sedan Decline, SUV Dominance Surges

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Updated on 07 Nov 2025, 05:21 am

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Reviewed By

Akshat Lakshkar | Whalesbook News Team

Short Description:

Indian car buyers are rapidly shifting away from sedans towards SUVs, which now command an estimated 65% of the market. This trend, driven by changing lifestyles, global influences, and the appeal of higher ground clearance and status, has led major automakers like Mahindra & Mahindra and Tata Motors to focus exclusively on utility vehicles. Maruti Suzuki is now accelerating its SUV and MPV launches to catch up. Sedan sales have plummeted to around 10-15% of the total market.

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Stocks Mentioned:

Mahindra & Mahindra Limited
Maruti Suzuki India Limited

Detailed Coverage:

The Indian automotive market is undergoing a significant transformation, with a dramatic decline in sedan sales and a surge in the popularity of Sports Utility Vehicles (SUVs). Industry experts and dealer associations report that sedans now account for only about 10-15% of total car sales in India, a stark contrast to their former dominance. This shift is driven by evolving customer preferences influenced by global trends, a desire for taller vehicles with better ground clearance, and the perceived status and versatility SUVs offer. Automakers have responded by prioritizing SUV development and production. Mahindra & Mahindra, for instance, has intentionally focused solely on utility vehicles, reporting record sales volumes. Hyundai Motor India has seen its SUV share climb to over 71%. Even market leader Maruti Suzuki, which was slower to embrace the SUV trend, is now launching nine new SUVs and MPVs by 2028 to regain market share. Tata Motors has already transitioned to offering a range of SUVs with no sedans. Impact: This trend directly influences the strategic direction, investment, and profitability of automotive manufacturers. Companies that successfully adapt to the SUV demand are likely to see robust sales and market share growth, while those heavily reliant on sedans may struggle. Investors should closely monitor which companies are best positioned to capitalize on this evolving consumer preference and the ongoing transition towards electric vehicles, as SUVs are also leading the charge in EV adoption. This shift will continue to shape product portfolios, R&D focus, and manufacturing strategies for years to come, significantly impacting stock valuations. Rating: 8/10. Difficult Terms: * Sedan: A passenger car with a three-box configuration, typically featuring a separate engine compartment, passenger cabin, and trunk. * SUV (Sports Utility Vehicle): A vehicle that combines elements of passenger cars with features of off-road vehicles, offering higher ground clearance and often four-wheel drive. * MPV (Multi-Purpose Vehicle): A car designed to carry passengers, often with flexible seating and a taller, spacious interior. * Boot: The luggage compartment of a vehicle, usually located at the rear. * Ground Clearance: The distance between the lowest part of a vehicle's underbody and the ground. * Tectonic Move: A fundamental and large-scale change in a system or structure. * Aerodynamics: The study of how air flows around an object, affecting a vehicle's speed, efficiency, and stability. * Powertrain: The system in a vehicle that generates power and delivers it to the wheels, comprising the engine, transmission, and drivetrain. * Nexa: Maruti Suzuki's premium retail brand and sales network.


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