Hero MotoCorp Unveils Micro Electric Four-Wheeler and New EV Lineup at EICMA 2025

Hero MotoCorp, a leading Indian two-wheeler manufacturer, has introduced a new electric four-wheeler, the NEX 3, as part of its 'Novus' range, at the EICMA 2025 global two-wheeler exhibition. This vehicle is designed as a compact, all-weather personal electric vehicle offering four-wheel stability with tandem seating for two. The company's emerging mobility division, VIDA, also presented a range of innovative electric solutions. These included the NEX 1 portable micro-mobility device, the NEX 2 electric trike, and two concept electric motorcycles: the VIDA Concept Ubex and the VIDA Project VxZ, developed in collaboration with Zero Motorcycles USA. Hero MotoCorp's Executive Chairman, Pawan Munjal, stated that the 'Novus' range symbolizes renewal and reinvention, aiming to shape an intelligent, inclusive, and sustainable future of mobility. The VIDA Novus portfolio is positioned to integrate seamlessly into daily life. Additionally, Hero MotoCorp announced the European market launch of its VIDA VX2 urban electric scooter. The company also expanded its electric offerings with the VIDA DIRT.E Series, featuring off-road electric motorcycles like the DIRT.E K3 for children and the DIRT.E MX7 Racing Concept. Impact: These announcements highlight Hero MotoCorp's aggressive strategy to diversify its product portfolio beyond traditional two-wheelers into various electric mobility segments, including micro cars and specialized motorcycles. This could strengthen its market presence in the rapidly growing EV sector, potentially boosting its brand image and future revenue streams, especially with a focus on sustainability and intelligent design. Impact Rating: 7/10 Difficult Terms: Micro electric four-wheeler: A very small, lightweight electric vehicle with four wheels. Emerging mobility business unit: A division of a company focused on developing new and future transportation solutions, especially electric and sustainable ones. Portable, wearable micro mobility device: A small, lightweight personal transport device that is easy to carry and possibly integrated into clothing or worn. Electric trike: A three-wheeled vehicle powered by electricity. Concept electric motorcycles: Prototypes or design ideas for future electric motorcycles, not necessarily production-ready. Tandem seating: Seats arranged one behind the other, like in an airplane cockpit or a tandem bicycle. EICMA: An annual international exhibition of motorcycles and related products, held in Milan, Italy. Sustainability: Practices or technologies that minimize environmental impact and conserve resources for the long term. Intelligent mobility: Transportation systems and vehicles that use technology (like AI, sensors) to improve efficiency, safety, and user experience. Urban and rural journeys: Travel within cities and in the countryside.