Bajaj Auto Names Rakesh Sharma Joint MD to Lead Digital Push

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AuthorKavya Nair|Published at:
Bajaj Auto Names Rakesh Sharma Joint MD to Lead Digital Push
Overview

Bajaj Auto elevated Executive Director Rakesh Sharma to Joint Managing Director, effective June 1, 2024, through March 31, 2029. Sharma, a seasoned leader with Bajaj Auto since 2007 and an IIM-Ahmedabad alumnus, will now directly steer the company's digital transformation, IT, and legal functions. He continues to report to Managing Director Rajiv Bajaj.

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Leadership Appointment

Bajaj Auto has appointed Rakesh Sharma, its current Executive Director, as the new Joint Managing Director. This promotion is effective June 1, 2024, and Sharma is slated to serve in this role until March 31, 2029. The board's approval signals a clear strategy for senior leadership succession and operational oversight.

Spearheading Digital Initiatives

In his expanded role, Sharma will report directly to Managing Director Rajiv Bajaj. He will now oversee the crucial digital transformation, IT, and legal functions. This strategic alignment highlights Bajaj Auto's commitment to accelerating its digital efforts in the evolving automotive sector.

Sharma's Deep Experience

Sharma brings extensive experience to his new position. He joined Bajaj Auto in October 2007 and has nearly two decades with the company, including over ten years leading international business. A graduate of the Indian Institute of Management, Ahmedabad (1986 batch), Sharma has 40 years of professional experience. He was previously elevated to Chief Commercial Officer in July 2018.

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