Garment Mantra Lifestyle: Recycled Tees for Africa/UAE; Export Sales Hit ₹100 Cr.

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AuthorSatyam Jha|Published at:
Garment Mantra Lifestyle: Recycled Tees for Africa/UAE; Export Sales Hit ₹100 Cr.
Overview

Garment Mantra Lifestyle is venturing into sustainable fashion with a new line of men's T-shirts made from recycled fabrics, targeting export markets in Africa and the UAE. This initiative aligns with global sustainability trends and the company's recent success in achieving record export sales of ₹100 crore. The company expects positive buyer response to its eco-friendly and affordable apparel offerings.

Garment Mantra Lifestyle Ventures into Sustainable Exports with Recycled Fabric T-shirts

Garment Mantra Lifestyle Limited has commenced sampling for a new range of men's T-shirts crafted from recycled fabrics, marking a strategic move into sustainable apparel for export markets.
The company is targeting the Africa and UAE regions, aligning with global sustainability trends and regional demand for eco-friendly products.

Reader Takeaway: New sustainable export line; success hinges on market acceptance and order conversion.

What just happened (today’s filing)

Garment Mantra Lifestyle Limited has initiated sampling for an innovative line of men's T-shirts made from recycled materials. This development signifies the company's commitment to integrating sustainable practices into its product offerings.

The new collection is specifically designed for export to the African and United Arab Emirates (UAE) markets. The company aims to tap into the growing global demand for environmentally conscious and affordably priced apparel.

Why this matters

This initiative positions Garment Mantra Lifestyle to capitalize on the accelerating global shift towards sustainable fashion. By offering recycled fabric garments, the company caters to conscious consumers and regulatory trends favouring eco-friendly production.

Targeting Africa and UAE also signifies an expansion into potentially high-growth emerging markets. This diversification can reduce reliance on existing markets and create new revenue streams for the company.

The backstory (grounded)

Garment Mantra Lifestyle has demonstrated a strong focus on export growth, recently achieving a record milestone of ₹100 crore in export sales for the current financial year (as of January 2026). This success underscores the company's expanding international footprint and the growing acceptance of its products in global markets, particularly the Gulf and Middle East regions.

Further solidifying its presence in these regions, the company's subsidiary, Hylex Fashion, secured a significant export order valued at approximately ₹10.13 crore from a Dubai-based entity for dress materials and fabrics. Complementing these efforts, Garment Mantra hosted export buyers from Africa and the Middle East in December 2025 to showcase its manufacturing prowess.

Financially, the company reported explosive growth in Q3 FY26, with consolidated net profit surging 2,296% year-on-year to ₹427.45 lakhs and revenue rising 348%, indicating strong operational momentum. The company had also launched a premium men's apparel line for the Gulf countries in June 2024.

What changes now

  • Product Diversification: Introduction of apparel made from recycled fabrics expands the company's product portfolio beyond conventional materials.
  • Market Penetration: Deeper focus on the African and UAE markets with a sustainability-centric product offering.
  • Sustainability Alignment: Positions the company to meet growing demand for eco-friendly fashion, potentially enhancing brand image.
  • Export Strategy Enhancement: Builds upon existing export success and strategic engagement with international buyers.

Risks to watch

Garment Mantra Lifestyle has faced past regulatory scrutiny, including a BSE fine waiver in January 2026 for committee composition issues and an ongoing dispute over ₹49 lakh in older penalties. Additionally, analysts have raised concerns regarding the sustainability of earnings from core operations, citing a significant contribution from non-operating income and a modest operating profit margin. The success of this new recycled fabric line will depend on buyer acceptance of the samples, conversion into firm orders, and effective competition within the target markets.

Peer comparison

Garment Mantra Lifestyle's move into sustainable apparel for export places it alongside industry leaders like Arvind Limited, which champions sustainability through water conservation and organic cotton sourcing. KPR Mill Ltd. also emphasizes eco-friendly practices, renewable energy, and organic cotton in its vertically integrated operations. Eastman Exports is another notable player, capable of producing certified recycled products and committed to ethical, sustainable manufacturing. These peers highlight the growing industry trend towards sustainability, where Garment Mantra aims to carve its niche.

Context metrics (time-bound)

  • Garment Mantra Lifestyle achieved record consolidated export sales of ₹100 crore in the current financial year (FY26). [cite:Other]
  • In Q3 FY26, the company reported a consolidated net profit surge of 2,296% year-on-year to ₹427.45 lakhs, with consolidated revenue increasing by 348% [cite:Tijori Finance].

What to track next


  • Monitor buyer feedback and the conversion rate of sampling efforts into confirmed export orders for the recycled T-shirt range.

  • Track the company's performance and market penetration in Africa and UAE for this new product line.

  • Observe the company's progress in managing past regulatory disputes and its ongoing focus on core operational profitability.

  • Assess how this sustainability initiative impacts overall brand perception and market share against competitors like Arvind Ltd. and KPR Mill.

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