Parle Products, a dominant force in India's mass-market biscuit segment, posted an operational revenue of ₹15,568.49 crore for the fiscal year ended March 31, 2025. This marks an 8.5% growth compared to the previous year. However, the company's profitability faced headwinds, with net profit declining by 39% to ₹979.53 crore.
Total income, including other revenue streams, rose by 7.32% to ₹16,190.98 crore for FY25, according to data from business intelligence platform Tofler. Despite its revenue gains, Parle Products remains an unlisted entity and trails its closest competitor in overall sales.
Britannia Maintains Market Supremacy
Britannia Industries, a publicly traded rival, solidified its position as the nation's largest biscuit and confectionery manufacturer. The company reported consolidated revenue from operations of ₹17,942.67 crore in FY25. Its total income for the fiscal year stood at ₹18,169.76 crore. Britannia, known for brands like Good Day and MarieGold, also has a presence in dairy and snacks.
In FY24, Britannia's revenue of ₹16,546.21 crore was approximately 15.3% higher than Parle Products' ₹14,349.40 crore, indicating a persistent market lead.
Competitive Pressures Mount
Mondelez India Foods, a significant player with brands such as Oreo and Bournvita Biscuits, saw its revenue from operations decrease by 1.91% to ₹12,502.95 crore in FY25. The company's profit experienced a sharp drop of 99.4%, falling to ₹12.47 crore.
The Indian biscuit, cookies, and crackers market is substantial, valued at ₹1.16 lakh crore ($13.58 billion) in 2025, with projections to reach ₹1.64 lakh crore ($18.87 billion) by 2030, driven by a 6.8% CAGR. ITC is also expanding its footprint in this lucrative market with brands like Marie Light and Dark Fantasy.
Market Evolution
Industry observers note a transition in the Indian biscuit market. While Parle-G continues to cater to the mass and rural segments, companies are increasingly focusing on premium offerings and artisanal cookies for urban consumers. Biscuits are evolving from a basic snack to a comfort food, offering convenience, health benefits, and indulgence through diverse flavours and ingredients.
Smaller regional players like Anmol Industries and Surya Foods (Priya Gold) are leveraging affordable pricing and local distribution networks to capture market share, intensifying competition for larger brands. Britannia has acknowledged this challenge, adopting a localized strategy to compete effectively across diverse Indian markets.