Signpost India ko Mumbai ki Chalo Premium buses ke liye **5 saal** ka exclusive advertising contract mil gaya hai, jisse company ko lagbhag **₹36 Crore** ki kamaai hone ki umeed hai.
Deal ka bada update
Signpost India Limited ne Mumbai ki 'Chalo Premium' buses par apna dabdaba bana liya hai. Company ko in buses ke andar aur bahar, dono jagah ads dikhane ke exclusive rights mile hain. Ye 5 saal ka lamba contract hai, jo direct Chalo Mobility Private Limited ke saath sign kiya gaya hai.
Business par kya asar padega?
Transit media mein ye ek bada move hai. Is deal se company ko ₹36 Crore ka gross revenue milne ki umeed hai. Long-term order book ke hisaab se ye kafi positive news hai kyunki isse company ko fix revenue visibility milti hai.
Investors ke liye kya track karna hai?
Ab asli test ye hoga ki Signpost India kitni jaldi aur kitni effective tarike se in buses ki advertising space ko monetize karta hai. Agar occupancy rate high rehta hai, toh ye deal company ke transit media division ke liye game changer sabit ho sakti hai. Quarter-on-quarter update par nazar banaye rakhein ki company aur kitne cities mein aise contracts jeet paati hai.