Founded in 2010, Brainbees Solutions Limited offers products for mothers, babies, and kids through its online platform'FirstCry'.[1]
Market Leadership[1][2]FirstCry is India’s largest multi-channel platform for mothers, babies, and kids, leading the market in terms of Gross Merchandise Value (GMV). Its GMV grew from9,121.12 crore in FY24 to 10,585.3 crore in FY25,marking a 16% year-on-year increase.[3]
| S.No. | Name | Current Price (Rs.) | Price to Earning | Market Capitalization (Rs.Cr.) | Dividend yield (%) | Net Profit latest quarter (Rs.Cr.) | YOY Quarterly profit growth (%) | Sales latest quarter (Rs.Cr.) | YOY Quarterly sales growth (%) | Return on capital employed (%) | Sales (Rs.Cr.) | OPM (%) | Profit after tax (Rs.Cr.) | Profit after tax latest quarter (Rs.Cr.) | Price to book value | Return on assets (%) | Debt to equity |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1. | Eternal | 281.80 | 1446.53 | 271946.88 | 0.00 | 65.00 | -63.07 | 13590.00 | 183.18 | 2.66 | 31995.00 | 1.84 | 188.00 | 65.00 | 8.82 | 1.47 | 0.11 |
| 2. | Swiggy | 378.40 | – | 104450.27 | 0.00 | -1092.00 | -75.28 | 5561.00 | 54.43 | -29.22 | 18925.07 | -18.20 | -4172.57 | -1092.00 | 9.63 | -24.15 | 0.25 |
| 3. | Meesho | 182.53 | – | 82378.18 | 0.00 | -289.36 | – | 2503.87 | – | -8.71 | 9389.90 | -6.16 | -4851.17 | -215.92 | – | -85.20 | 0.04 |
| 4. | FSN E-Commerce | 269.55 | 736.46 | 77159.33 | 0.00 | 32.98 | 249.10 | 2345.98 | 25.14 | 9.59 | 8829.89 | 6.50 | 104.77 | 35.05 | 55.57 | 1.95 | 1.01 |
| 5. | Urban Company | 138.26 | – | 19993.91 | 0.00 | -52.39 | -586.90 | 747.30 | 33.90 | 2.37 | 1114.57 | -9.46 | -45.45 | -52.39 | 8.76 | 12.43 | 0.06 |
| 6. | Brainbees Solut. | 299.25 | 182.77 | 15621.27 | 0.00 | 28.01 | 346.14 | 710.86 | 19.20 | 2.33 | 2628.01 | 4.29 | 85.47 | 28.91 | 2.53 | 0.99 | 0.08 |
| 7. | Cartrade Tech | 2897.70 | 74.12 | 13863.45 | 0.00 | 64.07 | 113.99 | 193.41 | 25.42 | 7.59 | 712.18 | 28.55 | 187.04 | 59.66 | 5.92 | 5.54 | 0.06 |
| – | Median: 12 Co. | 264.8 | 57.97 | 14742.36 | 0.0 | 4.27 | -13.01 | 729.08 | 25.42 | 5.0 | 1871.29 | 2.92 | 10.79 | 3.96 | 5.92 | 2.87 | 0.1 |
Standalone figures in ₹ crores
| Dec 2023 | Dec 2024 | Jun 2023 | Jun 2024 | Jun 2025 | Mar 2024 | Mar 2025 | Sep 2023 | Sep 2024 | Sep 2025 | |
|---|---|---|---|---|---|---|---|---|---|---|
Sales | 636 | 711 | 484 | 548 | 591 | 540 | 616 | 504 | 596 | 711 |
Expenses | 609 | 661 | 493 | 531 | 588 | 532 | 596 | 514 | 580 | 670 |
Operating Profit | 27 | 49 | -9 | 17 | 3 | 7 | 20 | -10 | 16 | 41 |
Other Income | 29 | 53 | 24 | 30 | 46 | 24 | 47 | 26 | 36 | 41 |
Profit before tax | 4 | 54 | -31 | -0 | 4 | -22 | 20 | -34 | 7 | 38 |
Tax % | -216% | 30% | -25% | -241% | 25% | -24% | 24% | 0% | -3% | 26% |
Net Profit | 12 | 38 | -23 | 0 | 3 | -17 | 15 | -34 | 7 | 28 |
EPS in Rs | – | 0.73 | – | – | 0.06 | – | 0.29 | – | 0.13 | 0.54 |
Standalone Figures in ₹ Crores / Yearly
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | TTM | |
|---|---|---|---|---|---|---|---|---|
Sales | 508 | 806 | 1,309 | 1,752 | 2,542 | 2,163 | 2,471 | 2,628 |
Expenses | 1,450 | 1,013 | 1,214 | 1,699 | 2,652 | 2,148 | 2,368 | 2,515 |
Operating Profit | -942 | -208 | 95 | 54 | -110 | 15 | 103 | 113 |
Other Income | 27 | 82 | 135 | 90 | 99 | 103 | 166 | 187 |
Interest | 0 | 3 | 12 | 23 | 40 | 52 | 51 | 50 |
Depreciation | 18 | 34 | 60 | 87 | 129 | 150 | 138 | 135 |
Profit before tax | -933 | -163 | 158 | 34 | -181 | -83 | 80 | 115 |
Net Profit | -933 | -163 | 284 | 19 | -156 | -62 | 60 | 84 |
EPS in Rs | – | – | – | – | – | – | 1.15 | 1.62 |
Dividend Payout % | 0% | 0% | 0% | 0% | 0% | 0% | 0% | – |
Standalone figures in ₹ crores
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | Sep 2025 | |
|---|---|---|---|---|---|---|---|---|
Equity Capital | 49 | 35 | 71 | 50 | 87 | 90 | 104 | 104 |
Reserves | 1,472 | 2,375 | 3,457 | 3,471 | 3,651 | 4,125 | 5,942 | 6,073 |
Borrowings | 7 | 34 | 7 | 322 | 7 | 529 | 478 | 483 |
Other Liabilities | 151 | 307 | 441 | 483 | 777 | 404 | 533 | 541 |
Total Liabilities | 1,678 | 2,751 | 3,976 | 4,326 | 4,522 | 5,148 | 7,058 | 7,201 |
Fixed Assets | 351 | 381 | 398 | 732 | 520 | 967 | 878 | 863 |
Gross Block | 387 | 430 | 466 | 886 | 677 | 1,204 | 1,149 | – |
Accumulated Depreciation | 36 | 49 | 68 | 154 | 157 | 237 | 271 | – |
CWIP | 7 | 23 | 7 | 21 | 14 | 0 | 5 | 1 |
Investments | 0 | 50 | 315 | 1,011 | 1,472 | 1,942 | 2,478 | 2,753 |
Other Assets | 1,320 | 2,297 | 3,257 | 2,563 | 2,516 | 2,239 | 3,697 | 3,585 |
Total Assets | 1,678 | 2,751 | 3,976 | 4,326 | 4,522 | 5,148 | 7,058 | 7,201 |
Standalone Figures in ₹ Crores / Yearly
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | |
|---|---|---|---|---|---|---|---|
Cash from Operating Activity | -210 | -282 | 19 | -151 | 225 | 16 | 159 |
Cash from Investing Activity | -758 | -707 | -626 | 214 | -235 | -326 | -1,644 |
Cash from Financing Activity | 1,063 | 1,031 | 727 | -134 | -75 | 265 | 1,507 |
Net Cash Flow | 95 | 42 | 121 | -70 | -85 | -45 | 22 |
Standalone Figures in ₹ Crores / Yearly
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | Mar 2025 | |
|---|---|---|---|---|---|---|---|
Debtor Days | 32 | 39 | 36 | 30 | 67 | 114 | 111 |
Inventory Days | 175 | 158 | 190 | 251 | 90 | 125 | 159 |
Days Payable | 112 | 96 | 107 | 125 | 48 | 81 | 86 |
Cash Conversion Cycle | 95 | 101 | 118 | 155 | 109 | 157 | 184 |
Working Capital Days | 120 | 106 | 109 | 130 | 96 | 159 | 190 |
ROCE % | – | -8% | 6% | 2% | -4% | -1% | 2% |
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Stock Analysis
Brainbees Solutions Limited operates India's largest multi-channel platform for mother, baby, and kids' products under the brand FirstCry. The company has expanded its operations through subsidiaries, notably Globalbees Brands.
Currently no data available for Key Growth Triggers.
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